How To Be Succesful in Turkey

For more information regarding potential investment opportunities in the Turkish energy market, a law firm should be consulted.

To be successful in the Turkish market, most foreign companies opt to have a local representative or have a liaison office in entering into the market.  When the business develops, companies open up subsidiary companies.  Companies rely on the local experience and knowledge as to how “business is done” in this exciting market.  Knowing the regulatory and business framework is almost an impossible task without the support of a local business partner. 

Unless a firm's interests are large enough to warrant opening an office in the country, the most effective means of selling in Turkey is through a reliable and qualified local representative.  Personal contact is extremely important in Turkish business in both private and public sectors.  When dealing with government tenders, an agent is an absolute necessity in view of complicated bureaucratic procedures and the language barrier.